Category Archives: Customer Stories

Local Family Knows They Can Always Count on Simard Automotive

Local Family Knows They Can Always Count on Simard Automotive

Kris recently wrote an online review of Simard Automotive in Fairbanks, Alaska. His family has been coming to our shops for many years, and it was nice of him to share his feedback. "Great service and pleased with the quality of work they do!" Kris writes. "My entire family has been sending our automobiles to Simard for anytime we need a repair!" Kris reflects one of the core customer service principals that drives the entire team at Simard Automotive. Our goal is to create customers for life. To know that multiple generations of Kris' family know they can count on us to provide quality automotive services with a friendly approach is proof positive that we must be doing some things right. We want our customers to know they can always trust our service advisors to provide detailed information and ... read more

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Customer Stories

Customer Appreciates the Core Values of Simard Automotive

Customer Appreciates the Core Values of Simard Automotive

Jeff is a longtime customer of Simard Automotive and he is admittedly a tough critic. After dealing with us and talking with our owner, Michael Simard, several times, he knows he can count on the teams at our two Fairbanks shops for all his automotive needs. Jeff's Yelp review sums up his feelings quite well. "If you are looking for a reputable repair facility, look no further," Jeff says. "I've spoken with the owner at length. Their core values are something himself and his employees live by." With his review, Jeff posted a screenshot from one of our website pages that outlines our core values. These are the values we live and die for! • Integrity—Do the right thing, even when no one is watching. • At ... read more

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Customer Stories

Local Customer Knows She Can Always Count on Simard Automotive

Local Customer Knows She Can Always Count on Simard Automotive

Simard Automotive is a locally owned and operated business led by Mike Simard. He opened his first small auto shop in 1997 and now has two full-service automotive facilities in Fairbanks. We are proud to be part of this great community, and we take our work personally. Mike himself can be found at the shops just about every single day, leading the team and personally helping customers whenever needed. Such was the case when Liz brought her truck in for an inspection. She wasn't sure exactly what the problem was, but she knew that something wasn't right and needed to be looked at by a professional mechanic. "I appreciate that when brought to Mike's attention, he personally took the time to test drive and inspect my truck when requested," Liz says. "I appreciate the extra mile and attention to detail." Liz comes to Simard Automotive whenever she needs rout ... read more

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Customer Stories

The Customer Reviews Are Pouring in for Simard Automotive!

The Customer Reviews Are Pouring in for Simard Automotive!

At Simard Automotive, we love when customers take the time to write reviews and post ratings online. Whether it's through Google, Yelp, Facebook or our own website's Reviews page, we always appreciate the feedback. It helps us to know what customers think—both good and bad—so we can continue to provide the best automotive services possible at our two Fairbanks auto shops. We've been getting a lot of short reviews lately, so we thought we'd share a few recent comments here. "Great job!!" writes Ken. "Kept me informed of the process the entire way. Recommend this shop 100%!""Exceptional customer service and 100% reliable, first-class work," adds Annie. &quo ... read more

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Customer Stories

Longtime Simard Automotive Customer Shares Her Feedback

Longtime Simard Automotive Customer Shares Her Feedback

Evelyn first started coming to Simard Automotive after we purchased the Chevron Shop on Gaffney Road. She has been a loyal customer ever since. Recently, Evelyn came in for some service and was kind enough to post an online review talking about her experience with this shop. "I have been taking my car to Simard since they took over the Chevron," Evelyn writes. "I have never been happier with their service. I take my car there for everything. Their customer service is excellent and I trust them to only give me what I need and what I ask for." At Simard Automotive, we believe in telling people like it is. Whether we have to deliver bad news or good news, we always make sure our customers know exactly what we find and what repairs or maintenance services we recommend at any given time. We don't inten ... read more

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Customer Stories

Simard Automotive for the Win!

Simard Automotive for the Win!

Traci drives a 2015 Toyota RAV4. It's been a reliable vehicle for her over the years, but it had been having consistent brake issues for the past year. She took it to the dealer multiple times to get it fixed. Unfortunately, nothing they did seemed to resolve the brake problems. That's when Traci figured it was a good idea to shop around and get a different professional opinion. After doing her research on the best independent auto shops in Fairbanks, she decided to take her RAV4 to Simard Automotive. "Simard Automotive for the win!" Traci says in her recent online review. "After the Toyota dealer refused to consider a Toyota Technical Bulletin specifically for RAV4s, I called Simard Automotive. Service Advisor, Justin, listened to my concerns and fit me in within a few days of my call." Once the vehicle was in the ... read more

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Customer Stories

Local Medical Worker Gets Truck Repaired at Simard Automotive

Local Medical Worker Gets Truck Repaired at Simard Automotive

Marilyn works in the medical field and depends on her truck to get her to and from work every day. Unfortunately, she noticed a power steering fluid leak and knew it needed to be repaired as soon as possible. Marilyn reached out to Simard Automotive for help, and our team came through for her. "The staff was great, especially given the current situation with COVID-19," Marilyn says. "They spoke with me and made an appointment to have my truck looked at. I knew that I was leaking power steering fluid, and I explained that I worked in the medical field and had only 1 vehicle." Calling ahead or visiting our website to make an appointment at Simard Automotive is always a good idea, especially these days as we want to practice better social distancing and avoid large crowds and backups at our shops whenever possible ... read more

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Customer Stories

Simard Automotive Helps Surprise Customer with the Help of His Brother

Simard Automotive Helps Surprise Customer with the Help of His Brother

PJ lives in the lower 48, but his brother lives here in Fairbanks. His brother had been dealing with a number of car issues and always trusted the team at Simard Automotive when repairs and maintenance were needed. Unfortunately, he could never quite afford to get all the issues taken care of at once. That's when PJ stepped in to help surprise his brother. "Simard on Gaffney has been very good in helping him out and has always treated him very well even though he doesn't have a lot of money," PJ writes in his recent Google review. "When I heard he was having starter and ignition issues, I decided to give Simard a call to see if I could arrange to have extra work done—so he could be worry-free for awhile. His car needed some extensive work just to make it safe, but they worked with me within my budget." PJ and the Simard Automotive team worked together t ... read more

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Customer Stories

Satisfied Customer of 20 Years Shares Her Story

Satisfied Customer of 20 Years Shares Her Story

Debra has a car that is over 20 years old, but she knows she can always count on the team at Simard Automotive to keep it running great. She recently shared her thoughts in an online review. "Simard is always there for me," Debra writes. "From their courtesy Shuttle Service (which may be Mike Simard himself), their Service Advisors, which work one-on-one with you (what would I do without them?), and the mechanics who keep my car running—and are the main reason I don't intend to buy a new one." Customer service is always our top priority at both of Simard Automotive's Fairbanks auto repair shops. It all boils down to the people we hire. Whether it's the experienced mechanics who are extremely skilled at what they do or the friendly and helpful Service Advisors working in the office, our whole tea ... read more

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Customer Stories

Customer Gets Emergency Spark Plug and Ignition Coil Replacement at Simard Automotive

Customer Gets Emergency Spark Plug and Ignition Coil Replacement at Simard Automotive

Last fall, Louis was on his way through Fairbanks when he began noticing some strange issues with his truck. He called Simard Automotive and brought his truck into our Airport Shop on Aeronca Avenue. This is what he had to say about his customer service in his wonderful Yelp review: "These guys are great and friendly!" Louis writes. "I was passing through town headed to the lower 48 when my truck had problems. I went to the local NAPA store who checked by engine code, and referred me to these guys."Simard Automotive is a certified NAPA AutoCare Center and qualified parts and repairs are backed by the 36-month, 36,000-mile NAPA AutoCare Peace of Mind Warranty program that ... read more

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Customer Stories
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